Data Analyst Credly Badge
Tuesday, January 25th, 2022
If you pass the a Tableau certification, you get one of the Tableau Badges from Credly. A few days after being notified that I passed the exam. I received an email with my Data Analyst badge:

Credly has a bunch of options for sharing your Data Analyst badge.

Is there a benefit to sharing your badge? I guess that gets into the question of whether certifications make your more attractive in the job market. A few thoughts on this:
- If you google the question, you’ll see posts that simply assert, without evidence, that certifications are valuable. But where’s the data? What’s the evidence that certifications give an edge in the job market? How about a randomized control trial where we send resumes with and without certifications and see if it makes any difference in the response rate.
- We can get some sense of employer interest in Tableau Certifications by seeing how many listings there for “Tableau Certified” are on Indeed.com. It turns out that about 5% of the Tableau postings specifically mention “Tableau Certified.”
- Common sense suggests that certifications make more sense for someone early in their career or someone switching into data visualization. Experience and a track record of success will be more impressive than passing an exam.
- Some employers might actually have a negative association with certifications – they might see applicants showing a bunch of certifications as people who are good test takers, but not necessarily good employees.
Are you preparing for the data analyst? Check out these practice questions and this exam guide.